Ecommerce Website Development Guide: How Network latency can improve your website

What is Network Latency?

Network latency is the term used to indicate any delay that occurs when transmitting data over a network. Network connections during which there are minimal delays are called low-latency networks, whereas network connections that suffer from long delays are called high-latency networks.

High latency creates website latency that prevents the data from using the network pipe completely and thus reduces the bandwidth of the communication. The network bandwidth effect of latency can be temporary or permanent, depending on the source of the delays.

How it Affects eCommerce Website Performance

Network latency impacts the eCommerce website on three key areas:

• User Accounts

User accounts consist of complex content, and when there is significantly high load time, potential customers will be lost.

• Payment Processing

Total revenues can be influenced by high network latency on payment platforms. For sluggish check-out times, a large number of online shoppers mention check-out pace as the number one factor deciding whether they are going to return to a site or not.

• Ecommerce Website Design

Page load times will pose problems in the overall eCommerce website design. Optimizing the development of websites can impact the initial load time for the domain. Web development pointers that influence overall eCommerce website design is:

1. Optimized code
2. Redirects
3. Website host
4. Picture sizes

Things to Consider That Can Improve the Website Experience

Text Formatting

Here are some tips when it comes to formatting text in a more user-friendly way:

• For improved readability, use a sans-serif font: Sans-serif fonts like Arial, Helvetica, etc. are easier to read on digital screens than serif fonts like Georgia, Times New Roman, etc.
• Using bulleted lists: Try to split large text blocks into the easy-to-read format, which helps to highlight key information.

Use Visual and Typographical Hierarchies

For better eCommerce website development, text in content should be easily distinguishable. In general, there are three-four levels:

• Title
• Headings
• Subheadings
• Paragraph/body text

Visual hierarchy can be defined by size, color, place, form, and contrast.
Most eCommerce website design portal uses visual and typographic hierarchies to maintain a good user experience.

Optimize Page Speed

One of the foremost frustrating experiences for web users is waiting too long for a page to load. With the rise of mobile devices, people all over the world access content on many different platforms. Users these days expect a quick result.

Start by compressing all of your photos before loading them onto your website to increase page speed. The image file size is one of the leading causes of slow page speed. eCommerce development company in Delhi NCR will help you speed up each web page of your website.

Why choose MMBO?

MMBO is a leading eCommerce website designing company in Delhi. MMBO is capable of creating a user-friendly eCommerce website design portal with improved network latency. Their innovative eCommerce development ideas and solutions will help your organization by increasing your business presence, enabling you to deliver better customer service, increasing your business efficiencies and investment return.